CFX CEO Outlines Four Key Strategies to Strengthen Indonesia’s Crypto Industry
JAKARTA, Investortrust.id – Jeth Soetoyo, CEO of PT Central Financial X, or CFX, has outlined four key strategies to strengthen Indonesia’s cryptocurrency industry, emphasizing regulatory clarity, education, blockchain innovation, and financial sector collaboration.
Speaking at the Investortrust Focus Group Discussion (FGD) on "Crypto & Financial Services: Strategies for Sustainable Innovation" in Jakarta on Thursday, Feb. 13, 2025, Jeth called for greater integration of digital assets into the mainstream economy.
Expanding Real-World Asset (RWA) Tokenization
Jeth highlighted RWA tokenization as a critical driver of crypto adoption, particularly in assets like real estate, gold, and government securities. He emphasized the need for regulatory clarity and closer cooperation with Indonesia’s Financial Services Authority (OJK) to create a transparent legal framework for tokenized assets.
“To drive tokenization growth, market liquidity must be improved, and tokenized assets should be seamlessly integrated into Indonesia’s crypto trading ecosystem,” he stated.
Enhancing Crypto Education and Portfolio Diversification
Jeth stressed the importance of educating the public about crypto assets, as many Indonesians still struggle to access reliable information on digital investments.
“Crypto is highly volatile, and prudence in portfolio management is essential. Diversification should be a key approach for investors to mitigate risks and optimize returns,” he advised.
To address the knowledge gap, Jeth proposed the development of interactive educational platforms to help Indonesians better understand crypto assets, investment risks, and trading strategies.
Jeth Soetoyo, CEO of PT Central Financial X, left, captivates the audience at the Investortrust Focus Group Discussion, Jakarta, Thursday, Feb. 13, 2025. (Photo: Investortrust/Dicki Antariksa)
Accelerating Blockchain Adoption Through Real Use Cases
Jeth underscored the need for Indonesia to develop new blockchain use cases that go beyond cryptocurrency trading. He encouraged blockchain adoption in decentralized exchanges (DEX), supply chain management, and financial applications to enhance innovation and competitiveness.
“This will drive blockchain-based innovation and provide a global platform for Indonesian entrepreneurs to expand their products internationally,” he explained.
By leveraging blockchain technology, Indonesian businesses could increase efficiency, reduce costs, and gain broader market access, contributing to national economic growth.
CFX CEO Jeth Soetoyo presents a fresh perspective at the Investortrust Focus Group Discussion in Jakarta, Thursday, Feb. 13, 2025. (Photo: Investortrust/Dicki Antariksa)
Strengthening Collaboration with Financial Institutions
Finally, Jeth emphasized the importance of synergy between crypto firms and traditional financial institutions, arguing that collaboration with banks and fintech companies would enhance trust and accessibility.
“Greater integration between traditional financial services and crypto markets will broaden market reach and increase public confidence in digital assets,” he said.
By establishing clear regulations, expanding blockchain applications, and promoting public education, Jeth believes Indonesia can position itself as a leading crypto and blockchain hub in Southeast Asia.

